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11 Best Tips for Winning College Scholarships

  Save time and improve your odds of success. Would you rather spend hours applying for scholarships or years paying off student loan debt? Us, too. Here are our best tips for finding scholarships and creating the most successful submissions. 1. Apply for local scholarships Many communities offer local scholarships through clubs, organizations, small businesses, and benefactors. The odds of winning these...

Pokémon Go generates sales from visiting game players, but the data’s predictive value may be overrated

A recent survey backs sales lift, but a data expert doubts the usefulness of tracking ‘anomalous’ visits. The Pokémon Go craze is a boon for digital marketers, right? Maybe yes, maybe no. That is, a recent survey indicates that the game is generating some sales at businesses, although one marketing data expert contends that the game’s location data is too atypical to be very useful for predictive marketing. Chicago-based...

The internet’s biggest yogi just slammed social media in the best rant ever

Famous yoga challenges you to like her Instagram post if you give a shit about anything real If you asked fans of Rachel Brathen, aka Instagram’s famous yoga_girl, what her three favourite things are, they’d probably tell you yoga, Insta and her pet goat, Penny. On Friday, we learned that those fans would be very, very wrong. Braden took to her 1.9 million followers on Instagram, to express her frustration...

Education, empowerment tools to keep children safe

Some parents have described the experience of having a child as having their heart walking around outside their body. They want to keep those most precious to them as safe as possible, while allowing them the freedom to learn and experience their world. Now that school is back in session, we’ve asked law enforcement and school officials what they’re doing to keep youth safe in our community. Breckenridge...

AI-powered Revuze enters US market to help brands figure out what’s bothering customers

Customers have an endless supply of opinions about your products and services, and marketers are eager to boil them down into useful insights. This need has led to a variety of sophisticated tools, including text/sentiment analysis fromLexalytics, “voice of the customer” analysis like Medallia, predictive analysis in Quantifind, contextual analysis from BehaviorMatrix or customer intelligence provider Clarabridge. Now,...

4 Great Business Management Tips to Enact Today

For integrators, one of the best elements of attending CEDIA 2016 is the unexpected business-related gems you learn from commiserating with your fellow custom integrators. I am not talking about product discoveries, but tidbits related to running your business effectively that are often overheard in the aisles or in the educational sessions. For the past several years, industry consultant Leslie Shiner has...

SAFETY TOOLS for Internet prioritized

Some parents have described the experience of having a child as having their heart walking around outside their body. They want to keep those most precious to them as safe as possible, while allowing them the freedom to learn and experience their world. Now that school is back in session, we’ve asked law enforcement and school officials what they’re doing to keep youth safe in our community. Breckenridge...

After Yahoo data hack, here are 15 tips to protect yourself

It’s getting more and more difficult to find someone who has never been hit by a data breach. Customers of stores and restaurants . . . Government workers . . . Workers whose companies’ records have been stolen . . . People with health insurance . . . Now consumers who’ve done business with a major email and Internet company. Personal information involving 500 million Yahoo accounts, including...